Wednesday, December 17, 2008

Spending Your Sourcing Budget Wisely In A Down Market

By Cade Krueger

So much money has been wasted on sourcing job candidates by large corporations that have not understood intelligent ways to retain these candidates. In a rough market you need to be very smart with how you use your money and it will pay off with your nurturing campaign.

So much of your struggle begins with poor interviews, weak recruiters, long application process and bad job board ads. This happens often because skill sets are not retooled and there isn't enough educating.

Job boards are becoming less and less of an avenue to reach clients. People are realizing that ideal candidates come from proactively searching for people interested in leaving their current careers.

You will find out that the best resumes don't mean the best candidates. You have to know your ideal candidate and realize that they are getting targeted usually from day one that they are interested.

Traffic on job boards have gradually decreased over the past few years because people are realizing it isn't an ideal place for traffic. 3 years ago Career Builder and Monster had 1% of the traffic and now it is down to less than .2%.

If you are smart then you will start using niche sites or social networks to get to your job candidates. It gives you a great way to interact with ideal candidates before competing recruiters find your people.

Job candidates are looking for people that they can trust and that is why they go to trusted professionals first or recruiters that they know from past experiences. That is why you see employee referral programs work so well.

One of the best ways to interact early with explorer candidates is by using TalentSeekr from EnticeLabs in order to connect with targeted candidates. With a challenging economy it is a tenth of the cost of job boards with 5 times the reach. - 16651

About the Author: