Friday, February 6, 2009

How to get free backlinks

By Rick Lomas

Although not a new concept, video on the internet which was initially enjoyed as a form of entertainment has now become widely used and a greatly valued tool for instruction as well as the generation of more traffic to websites. Discovering as much as you can about using videos effectively to draw traffic to your site will result in time well spent. An increase in traffic is likely to be seen as soon as you have added a video to your website or to one of the video sharing sites such as YouTube. However, you need to ensure your site is up to scratch to enable you to take advantage of this newfound traffic and to successfully convert your viewers into buyers.

The commercials we see on the television on a daily basis are extremely useful sales tools and when you are producing a video to drive traffic to your website particular attention should be paid to borrowing ideas from these television commercials. Check out how other websites appearing in the top rankings use the power of video to generate sales resulting traffic to their businesses. A video is the perfect way to show the product or service you have to offer and to draw important visitors to your site.

Putting together a video to drive traffic to your website can be a great deal of fun, and by using tools which are easily accessible to the average visitor the whole process is cost effective and simple. Remember to keep things straightforward and make sure your total marketing budget is not blown on the production of a video.

Whilst producing your video bear in mind that it is going to represent your company. The images contained in your video need to be chosen with care. People enjoy watching something pleasant so keep it this way. The use of neutral accents is recommended and appreciated by all. Remember the picture painting a thousand words theory and you will find that videos work superbly for demonstrating instead of simply talking about it. Take care not to speak too slowly on your video as visitors listen at a faster speed than they speak. A slow dialogue will only lead to boredom and this will irritate your viewers. Be gently persuasive with your sales message because if you are too pushy, this will turn the potential customer away.

It is important that your URL is shown at the beginning as well as the end of your video clip in order to drive traffic to your website. It is also possible to watermark your URL into your video. Once the video is produced, it is time to get it to the masses and use that video to increase your website traffic.

A good place to start is to upload your video to YouTube. This site receives great volumes of traffic and is a regular spot used by other webmasters in search of content for their sites. They simply have to copy and paste some code in order to show your video on their site. It is great if other sites show your video, it means more traffic for you.

YouTube is not the only video sharing site; there are currently around 30 sites that will host your videos. To realize the maximum benefit from your video you should consider posting your clip to all of these sites. Some of the hosting sites provide a revenue sharing option. Posting your video to all of these available sites can be time consuming, but it is very effective. Fortunately, there are services that will upload your video to all of the sites for a nominal fee.

Now is the time to get started. Jump in and produce a video that will effectively promote your site. Using video will increase traffic to your website, especially if it is picked up by other webmasters, and goes viral. With the dawn of inexpensive broadband internet connections and statistics showing young people, in particular, spend more time on the Internet than watching television, the power of using video to generate traffic to your website is a must.

Of course with the URL in your description this is a really neat way to get free backlinks by using video. This is even more effective if you blast your video out to lots of free video hosts using a service such as the excellent Traffic Geyser. - 16651

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